Ep 154: Revive Your Referrals: LinkedIn Networking for B2B Service Businesses
What happens when referrals stop—and how can you flip the switch once again?
I’m back behind the mic for a solo episode — and it’s a juicy one. In this episode, I walk you through Mission Three: Niche Networker from the Tiny Marketing Club. If your referrals have started to slow (or totally stop), I share what’s really going on and exactly how to fix it. From finding the right communities to crafting gateway offers and building genuine connections on LinkedIn, I’m giving you the full process I used to build my business — and help my clients do the same.
Resources I Mentioned
Here are the tools, templates, and strategies I walked through:
Tiny Marketing Club – Mission Three: Niche Networker
Gateway Offer – the “easy yes” offer I help members build in Mission One
LinkedIn Playbook – my step-by-step approach to showing up in the right feeds and building a trust-based network
Magic DM Template – how I start conversations that convert without being awkward or spammy
Follow-Up Flow – my system for staying top of mind and nurturing leads naturally
Dream Prospect Map – how I intentionally grow a network of buyers, referral partners, and industry peers
LinkedIn Prospecting Workshop – the live + replay workshop where I show you how I made $94k in 30 days using this exact system (replay available if you're late!)
Related Episodes
If you liked this episode, here are a few more I think you’ll love — they pair perfectly with what we covered today:
Ep 144: Breaking Free — How to Generate Clients Without the Social Media Hustle
This one shows how I use niche communities + high-value offers to attract clients without being glued to Instagram or TikTok.Ep 151: Consent in Sales — How to Thread Your Offer Without the Hard Pitch
If you’re scared to sell, this episode will help you softly weave offers into your content (and yes — I share how to do it in DMs too).Ep 150: These 39 Daily Habits Transformed My Business in Just 90 Days
Want to build consistent growth habits? I walk you through the behind-the-scenes routines that helped me scale faster — and get more referrals.Ep 148: Your Lead Magnet Is the First Step to Filling Your Sales Pipeline
Need a warm-up offer? I break down how to create a lead magnet that pulls people into your world and builds trust (essential for Mission 3!).
What You’ll Learn
Here’s what you’ll walk away with after listening:
Why referrals often dry up after the two-year mark (and what to do about it)
How I use niche communities for discovery and LinkedIn for nurturing relationships
The importance of a gateway offer that’s an easy yes and simple to refer
Why your “super signature” matters in every LinkedIn post you publish
How to send connection requests that build trust (without creeping people out)
The exact DM strategy I use to turn cold contacts into warm conversations
How to use value-based follow-ups to stay top of mind and be remembered
Why mapping out your dream prospects helps you build a referral flywheel
The importance of relationship-first marketing — be a helpful human, not a pitch machine
Want to Put This Into Action?
If this episode got your gears turning, here are two ways we can take the next step together:
🎯 Join my LinkedIn Prospecting Workshop — I’ll walk you through the exact steps I took to make $94,000 in one month using niche communities and intentional LinkedIn strategy. You’ll get my templates, follow-up framework, and a guest pass to the next Tiny Marketing Club office hours.
✨ Apply for the Tiny Marketing Club Waitlist — If you’re ready for structured support to scale smarter (not harder), I’d love to have you inside. Together, we’ll walk through all six missions — from your gateway offer to a scalable system that fills your pipeline sustainably.
