Ep 171: Five Lead Sources That Filled My Consulting Pipeline

Sick of relying on luck, referrals, and scattershot outreach? Learn the repeatable lead sources that delivered clients in 2025 — and how to build a system around them in 2026.

In this solo episode, Sarah breaks down the five lead sources that drove the most revenue for her consulting business in 2025 — and shares how she’s doubling down on what worked in 2026. Through auditing her CRM and revenue data, she identifies the core systems that consistently delivered warm, high‑intent clients and offers actionable tips you can apply to your own pipeline.

Takeaways

1. Audit your data first: Look at actual closed‑won revenue in your CRM to pinpoint what worked — not what felt good.

2. Niche communities create warm introductions: Communities become a watering hole where ideal clients already gather.

3. Guest podcasting still works: Even casual guest spots become discovery channels when aligned with audience overlap.

4. Lead waterfalls unify events & offers: Whether meetups, workshops, or masterminds, a funnel of experiences generates recurring warm leads.

5. LinkedIn is for nurture, not discovery: Use LinkedIn to deepen connection after discovery elsewhere.

6. Referrals convert, but systems win: Create a referral system with clear ICP communication and repeatable language (like a super signature).

Resources Mentioned

• CRM Recommendation: Streak — CRM that lives inside Gmail and integrates with LinkedIn (used to audit closed‑won revenue).

• Lead Generation Tools:

  • PodMatch — Podcast guesting and guest booking platform recommended for pitching and hosting guests.

• Marketing Frameworks Mentioned:

  • Booked Out in Six — consulting program with missions like Niche Networker and Lead Waterfall.

  • Lead Waterfall (Mission #4) — structured method for rolling up events and offers into consistent lead flow.

  • Niche Networker (Mission #3) — leveraging niche communities for warm introductions.

  • Fast Cash (Mission #2) — referral and sales systems to create steady pipeline.

• Outreach Strategy: Super Signature — a clear, repeatable descriptor used in LinkedIn posts and email to train your market and referral partners on who you serve and how you help.

What next?

If today’s episode made your pipeline feel doable and strategic rather than chaotic, take the next step with a Booked Out Blueprint session. It’s a practical, low‑pressure call to clarify your best offers, your most effective lead sources, and what will actually move the needle for your business this year. You can book through the link in the show notes — or email hello@sarahnoelblock.com to see if it’s a good fit for you.