Ep 138: Build a Sales System That Fits YOU

Episode 138

Build a sales system that works for you!

Tired of hopping on sales calls that go nowhere? In this episode, Sarah walks you through a real-world transformation she guided with a consultant who was stuck in the “sales call hamster wheel.” Despite a packed calendar, none of the leads were closing—because they weren’t the right leads.

Sarah shares a 5-part strategy that helped this consultant go from drained and doubtful to dancing with her ops director (literally). You’ll learn how to build a lead gen and sales system that actually works for you—your strengths, your schedule, and your style.

This isn’t about hustle. It’s about alignment.

🔑 Key Takeaways

1. Lead Gen That Filters Early

  • No more freebies attracting the wrong crowd

  • Focus on outreach that reflects how you naturally show up

  • Save your energy for the right-fit leads

2. Qualification That Protects Your Calendar

  • Add application steps before calls

  • Use a scoring system (e.g., 3 out of 5 criteria met) to filter in the right people

  • Avoid giving your time to leads who aren't ready

3. Sales Calls as Business Therapy

  • Shift from “info dump” to creating a space for prospects to talk through challenges

  • Ask the right questions to build trust

  • Let them experience your value without pitching

4. Gateway Offers that Build Trust

  • Don’t overwhelm; offer just enough

  • Show them what the process looks like and where it leads

  • Frame it as a bridge, not the destination

5. Upsell Moments that Flow Naturally

  • Invite them into the next step—don’t push

  • The upsell happens during the review of the gateway offer

  • You’re their guide (aka business Sherpa) to the end goal

Why It Matters

When your sales system is built around your gifts and preferences, it stops feeling like a grind—and starts attracting the right people. A good-fit system brings back your energy, confidence, and growth momentum.

💌 Work with Sarah

Ready to stop grinding and start aligning your sales system with your magic?
👉 Reach out at sarahnoelblock.com
📧 Or email: hello@sarahnoelblock.com

Join the Tiny Marketing Club!

✨ Get 1:1 access to Sarah with exclusive trainings, feedback, and pop-up coaching designed for indie consultants and B2B service providers.
💌 Sign up for the waitlist in the show notes to join the Tiny Marketing Club!

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Ep 137: How to Find the Perfect Right-Fit Customer with Sweta Govani