Ep 173:The Easiest Way for Fiction Authors to Build Their Platform with Sam from Crewfiction
Want to grow your author career without spending all day on marketing? This conversation shows you how to make your platform work for you—automatically.
If you're a fiction author trying to get serious about your career—but the tech side of building a platform makes your brain melt—you need to hear this episode.
I brought on Sam, co-founder of Crewfiction, to walk through how their platform helps fiction authors get discovered, collect emails, and show up professionally online without spending hours fumbling through websites, SEO, or email tools. I’ve been testing it myself through my pen name (yes, that one), and the results? Wild.
Takeaways
Why authors need a website before anything else
How to get your Goodreads Author Dashboard unlocked
What goes into an SEO-optimized author page (and why Crewfiction crushes it)
The easiest way to set up your reader magnet and start building your email list
How to use genre and tropes to get discovered and find collab partners
What’s inside Crewfiction’s new email platform—designed specifically for fiction authors
How to use deleted scenes and bonuses strategically to retain readers and grow launches
Resources Mentioned
🔧 Crewfiction — The author-first platform I’m personally using to build my pen name’s platform.
📚 Goodreads Author Dashboard — You need a website to access this, and Crewfiction helps with that.
🧰 Built-in SEO — Seriously, their author pages outranked my existing optimized website.
💌 Reader Magnets — I shared how I’m using deleted scenes and bonus content from my books to grow my email list.
✉️ Author Email Templates — Crewfiction now includes an email platform built just for fiction authors.
🧪 Bestseller Experiment — My behind-the-scenes project where I test all of this in real time. Get on the private list for early access.
Meet Sam Namias @ Crewfiction
Sam is the co-founder of Crewfiction, a platform designed to help fiction authors build a professional online presence in minutes—no tech headaches required. With a background in computer science, software engineering, and consulting, Sam is passionate about building systems that simplify complex problems. Originally from Athens, Greece, he’s worked across Berlin and Canada before turning his focus to the publishing world. At Crewfiction, Sam helps authors increase their discoverability, improve their SEO, and grow their email lists—without burning out. When he’s not obsessing over website optimization, you’ll probably find him running or watching a basketball game.
What next?
Take the next step with a Booked Out Blueprint session. It’s a practical, low‑pressure call to clarify your best offers, your most effective lead sources, and what will actually move the needle for your business this year. You can book through the link in the show notes — or email hello@sarahnoelblock.com to see if it’s a good fit for you.
